Marketing Information

A "squeeze" or "opt-in" page is the web page that visitors land on after they click on a search engine keyword. The only purpose of an opt-in or squeeze page is to elicit a specific re...

Ask any internet marketer worth asking and they will tell you that the money is in the list, email list that is. You have probably also read of online marketers making a small fortune fro...

When you decide to have an opt-in list, it is not just a matter of sending your subscribers your promotional newsletters or catalogs. There are many things to consider in avoiding many compl...

The more you understand about any subject, the more interesting it becomes. As you read this article you'll find that the subject of marketing is certainly no exception. Since the ad...

Copyright (c) 2006 Donna Gunter How well is your email signature working for you? For most people who use email, an email signature is just a basic contact information signature file...

Fruit trees provide a useful email marketing analogy. Like fruit trees, different types of customers need to be cultivated in different ways if they are to bear fruit. The problem is that wh...

You would be amazed at some of the pure gibberish that arrives in my e-mailbox on a regular basis. I first published a version of this article three years ago, but based on what comes in...

Having your own opt in list is essential if you want to succeed on the internet. Its common knowledge that email marketing is one of the most reliable ways of generating consistent free targ...

The goal of every Internet business is to provide great service to their customers. A satisfied customer is a happy customer. A happy customer is a returning customer. A happy customer is a ...

One of the most frequent questions my customers ask me is "What should I do to make sure my email marketing campaign is a success?" My answer is always different, depending on the client's...

When using email marketing to sell a product or service you can’t just start selling to your readers in the first email. The reason is the odds of the reader knowing who you are or what you...

The success of your email marketing campaign is often based on a set of complex factors. However, a number of these issues can be proactively managed to ensure an optimized response. When ...

If you market your business using email you probably already use some form of personalization in your emails. If you don't you really should. If you DO use personalization you might not be d...

Have you realized that you need a good opt-in list if you want to own a successful online business? After reading countless articles, sought expert advices and reading many success stories o...

The end of the free ride for email marketing looms on the horizon. The days of building up or buying a big email list and freely using it to market and sell online are numbered like the d...

The recent announcement that AOL and Yahoo! will start charging e-mail marketers postage per thousand e-mail messages delivered, via the pay-me-to-deliver-email Goodmail program, is rocking...

Nothing is more frustrating than trying to overcome a prospect's aversion to email marketing. Typically, the aversion was created by someone walking into the prospect's office and proffering...

For most marketers online e-mail is still the key marketing and communicational tool, with its use ranging from e-zine publishing, direct sales messages, loyalty campaigns to internal commun...

Group mail is one of the most powerful and time saving tools available to help you stay in touch with your prospects. The one I reccomend is Group Mail 5. There is a free version that allows...

I bet you want to know what that one great way is! Right?! Well, I have found that one of the fastest ways to make a lot of money from your opt-in email list is by giving teleseminars. ...